About Us
The Meaning Behind MAC B.
When asked about the origin of the name "MAC B." for my business, it represents far more than just a brand; it embodies the very essence of my values and dedication.
"MAC B." is an acronym for Marketing and Creative Branding, directly reflecting the specialized services I provide. Beyond this professional definition, the name holds profound personal significance. It incorporates the first initials of my husband, my daughter, myself, and our shared last name. This inclusion is a tribute to the unwavering support and encouragement from my family, who are the bedrock of my life and aspirations.
Launching a business presents inherent challenges, yet the steadfast love and backing of my family have been my driving force. Their belief in me fueled my passion for marketing and creative branding, transforming it into a tangible venture. "MAC B." stands as a constant reminder of their pivotal role in my journey and their enduring faith.
Therefore, "MAC B." signifies more than just marketing; it represents family, unwavering dedication, and the realization of entrepreneurial dreams.
Why choose mac b.?
Starting a small business is tough, and I get it. I've been there, navigating the ups and downs of building a business from the ground up. That's why I'm here to offer more than just marketing services; I'm here to be your dedicated partner, supporting you through every step of your journey.
At MAC B., we'll work hand-in-hand to craft a customized marketing plan that truly fits your unique needs and budget. No generic solutions here! I believe in a collaborative approach where your insights and goals drive our strategy. Your success isn't just a priority; it's the foundation of my business philosophy.
My commitment is to deliver tangible results that help your business not just survive, but thrive. After all, your success is my success. Let's team up, innovate, and turn your business aspirations into achievements. Together, we can make it happen!
Why hire an outside marketing Agency
1. FRESH PERSPECTIVE
Firstly, a digital marketing agency brings a fresh perspective to your business. We work with a variety of clients across different industries, which gives us a unique perspective and the ability to think outside the box. By working with mac b., you can benefit from our diverse background. We bring fresh ideas and creative thinking that could potentially transform your marketing strategy and bring new perspectives to your business.
2. COST & TIME EFFECTIVE
Budgeting is a crucial part of any business. And is even more critical for smaller businesses or start-ups. Having an outside marketer can definitely save you money. Compared to an in-house marketing expert, hiring a freelancer can be much more cost-effective. With an outside marketer, you don't have to worry about overhead costs such as benefits, office space, and equipment. You have flexibility in spending, we have the ability to scale your marketing options to fit your budget. With mac b. marketing you get high-quality marketing services at a fraction of the cost. This also means you will spend less time on your marketing efforts, letting you focus on other aspects of your business.
3. EXPERTISE
With our diverse background and experience, we provide insights and expertise that translate to any field. We have the ability to work with clients ranging from Real Estate Agents, Insurance Agents, Restaurants, Contractors, and many more. This can be especially valuable for small businesses that may not have the resources to hire an entire team of marketing experts to cover all areas of your marketing strategy.
Meet The team
Russell Hartzell
After a fulfilling 20-year career in the military, I transitioned into the business world equipped with an MBA in Project Management and a PMP certification. My passion lies in helping businesses thrive—whether they're just starting out or looking to scale. I bring a unique blend of discipline, strategic thinking, and adaptability from my military background, combined with hands-on corporate marketing experience and strong project management skills.
With a proven ability to plan, execute, and manage marketing initiatives that drive growth, I help businesses increase visibility, streamline operations, and achieve measurable success. From crafting targeted campaigns to leading cross-functional teams, I’m here to help your business stay on track, on brand, and ahead of the competition.